Breaking into a market where competitors are essentially synonymous with the product itself is no small task. SI Tix needed a digital advertising partner who could manage a complex, multi-channel paid media operation while helping them establish a foothold against entrenched industry players and communicate their value across sports, music, and theater audiences.
AdToro audited, built, and optimized SI Tix's full advertising ecosystem, spanning Google Ads, Bing Ads, Facebook, Instagram, Twitter, Snapchat, TikTok, Pinterest, Yahoo Gemini, and programmatic DSPs. Campaigns were segmented into two core objectives: traffic and conversions. Weekly, monthly, quarterly, and annual reporting kept the strategy transparent and continuously optimized.
AdToro consistently delivered millions of hyper-targeted unique users per month within efficient CPC and CPM parameters, while steadily improving cost-per-purchase across conversion campaigns as ad budgets scaled. The partnership extended beyond campaign management to function as a true extension of SI Tix's internal marketing team.
Galina Kho, VP of Marketing at SI Tix, put it simply: they're a one-stop shop that genuinely understands the business. That kind of integration is what we build toward with every client.
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(2016-25©)
