Improving ROAS on Google Ads requires both the right targeting strategy and the discipline to continuously refine what is and is not working. Nerdwax needed a team that could audit their existing campaigns, build out new prospecting and retargeting ads, and maintain the account with enough responsiveness to act on feedback quickly.
AdToro took over Google Ads management and previously managed Nerdwax's Facebook and Instagram accounts as well. The team built new prospecting and retargeting campaigns while maintaining and updating existing ads already in place, keeping the account optimized on an ongoing basis.
Results across the engagement have been consistently positive, with Google Ads showing particularly strong improvement in ROAS. The COO highlighted AdToro's competitive pricing and fast implementation turnaround as the qualities that stood out most throughout the partnership.
Quick implementation and competitive pricing are part of how we operate, but the goal is always the same regardless of account size: make the ad spend work harder and keep improving it.
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